Changing how the world is mapped

Challenge / Opportunity

Navmii is a free community-based navigation and traffic app, available in 197 countries and used by over 30 million users. Their mapping, navigation and location technologies are trusted by companies including Microsoft, Ocado, Aviva and Shell.
The user interface of the existing Navmii iOS and Android apps hadn’t been updated in a few years, and the team at Navmii gave a challenge: create a clean, modern up-to-date UI, in addition to tackling some key user experience problems whilst laying the foundations for further feature additions.

Services

  • Market research
  • Wireframing
  • UX design
  • Design system
  • Prototyping
  • User testing
  • Icon design

Project

Team
  • 2x Senior UX Designers
Date
Apr 2023

Approach

For this challenge, we recommended our 5-Day UX Sprint.
5-Day UX Sprint
Our UX Sprints are the fastest way to execute. No internal meetings. No sales calls. No long lunches. No helping Gary in accounts
Pre-flight
We had a two hour meeting the week before the sprint to meet the team, discuss the project brief, walkthrough the current registration and onboarding process, confirm the deliverables and obtain any necessary assets before the first day of the sprint.
Daily calls
Every morning we had a 15 minute stand up with the Navmii team
Show & Tell
At the end of each day we sent an email with a link to a prototype plus a video screencast of us presenting our work to the Navmii team
Prototyping
Prototypes not presentations - we prefer to show prototypes instead of screens. This allowed the Navmii team to walk through user journeys instead of a set of static screens.

Outcomes & Deliverables

100+ screens
iOS and Android app UI
Production-ready
Production-ready screens, assets and iconography
Prototype
Comprehensive prototype split into user journeys
Design System
Colour, iconography, typography, grids, components
Custom icons
Bespoke iconography
Video walkthrough
Sharable video of us presenting the final deliverables
5 day delivery
Start to finish in just five days
“Extending the organization’s reach by providing information to young people who don’t have access to sex education.”
Bob Jones
Product Director, BBC

App UI Design

Branding