The MVP Development Problem

You have a product idea. You've talked to potential customers. You've sketched wireframes on napkins. You know there's a market opportunity—but you're stuck at the starting line because traditional development quotes look like this:

Timeline: 12-16 weeks minimum
Team Required: 6-7 specialists (PM, backend dev, frontend dev, iOS dev, Android dev, designer, QA)
Cost: £80,000 - £120,000
Result: Still not deployed to users

By the time your MVP is ready, your assumptions may have changed, competitors may have moved faster, or you've burned through capital you needed for marketing and iteration.

Why Traditional MVP Development Takes So Long

Week 1-2: Planning and Architecture

• Stakeholder meetings and requirements gathering
• Technical architecture design
• Database schema planning
• UI/UX design mockups
• Project setup and team coordination

Week 3-6: Backend Development

• Database implementation
• API development
• Authentication systems
• Business logic implementation
• Third-party integrations

Week 7-10: Frontend Development

• Web application development
• Responsive design implementation
• Frontend-backend integration
• User interface polish

Week 11-12: iOS Development

• Native iOS app from scratch
• Platform-specific features
• App Store preparation

Week 13-14: Android Development

• Native Android app development
• Play Store preparation
• Platform testing

Week 15-16: Testing and Deployment

• QA testing across platforms
• Bug fixes
• Final deployment preparation
• App store submissions

This sequential approach means each phase waits for the previous one to complete. A single blocker in week 8 can delay everything downstream.

The Hidden Costs of Slow Development

Beyond the direct financial cost, slow MVP development creates several hidden problems:

Market Timing Risk: The longer you wait, the more likely someone else launches a similar product. First-mover advantage matters in many markets.

Assumption Decay: The longer between customer conversations and actual product, the more your assumptions diverge from reality. What customers said they wanted 4 months ago may not match what they need today.

Capital Efficiency: Spending £100K+ on an MVP means less capital for customer acquisition, iteration, or runway. Many startups raise seed rounds only to spend 60-80% on initial development.

Team Burnout: Long development cycles without user feedback drain motivation. Teams lose momentum when they're building in a vacuum for months.

Sunk Cost Fallacy: The more you invest in the initial version, the harder it becomes to pivot when you learn it's not quite right. A £100K MVP creates psychological resistance to necessary changes.

What is the Precode MVP Sprint?

The MVP Sprint is a rapid development methodology that delivers production-ready applications with flexible sprint options to match your needs and budget.

Sprint Options:

Week 1 Only: £12,500

• Core web application (responsive, functional)
• Database with security policies
• Authentication system
• Primary user workflows implemented
• Local testing and preview
• Perfect for proof-of-concept or pre-funding validation

Full 2-Week Sprint: £25,000

• Everything in Week 1, plus:
• Native iOS and Android apps
• App Store submissions
• Working monetization (subscriptions/payments)
• Production deployment to web
• Complete cross-platform solution

Unlike rapid prototyping or no-code tools, the MVP Sprint produces actual production applications with:

• Real backend infrastructure that scales
• Native mobile apps (optional, Week 2)
• Working monetization (optional, Week 2)
• Security best practices built-in
• Clean, maintainable codebase you own

What You Actually Get

The sprint is structured so Week 1 delivers a complete, working web application. Week 2 (optional) adds mobile apps, app store deployment, and monetization.

Week 1: Core Application Development (£12,500)

The first week builds a fully functional web application with all core features. By Day 7, you have something real that users can actually use.

Days 1-2: Foundation

• Development environment setup
• Database design and implementation with security
• Authentication and user management
• Multi-tenant architecture (if applicable)
• Component library and design system
• Core data models

Days 3-4: Primary Features

• Main user workflows implementation
• CRUD operations for key entities
• Search and filtering functionality
• Mobile-first responsive UI
• State management and data flow
• API integration layer

Days 5-7: Advanced Features

• Business logic and calculations
• File uploads and storage
• Email notifications (if needed)
• Settings and configuration
• Loading states and error handling
• Performance optimization

By the end of Week 1, you have a working web application with all core features functional. Users could start using it (though it's not yet deployed to production or app stores).

You can stop here if you want to validate the core concept before investing in mobile apps and production deployment. Many clients start with Week 1, test with users, then return for Week 2 once validated.

Week 2: Production Readiness & Mobile Apps (+£12,500, Optional)

Week 2 transforms your working web application into a production-ready business deployed across all platforms:

Days 8-9: Mobile Apps

• iOS and Android app configuration
• Platform-specific optimizations
• App icons, splash screens, branding
• Push notification setup (if needed)
• Deep linking configuration
• Real device testing

Days 10-12: Monetization & Payment

• RevenueCat configuration for mobile subscriptions
• Stripe integration for web payments
• Subscription management UI
• Webhook handlers for payment events
• Free trial implementation
• Purchase flow testing

Days 13-14: Deployment & Polish

• Production hosting setup (Vercel, Fly.io, etc.)
• Environment configuration
• SSL and security hardening
• App Store Connect submission
• Google Play Console submission
• Analytics integration
• Final cross-platform testing

After Week 1 Only:

• Working web application (all core features)
• Local or staging environment hosted
• Complete source code
• Database with security policies
• Ready for user testing and validation

After Full 2-Week Sprint:

• Everything from Week 1, plus:
• Live web application at your domain
• iOS app submitted to TestFlight/App Store
• Android app ready for Play Store
• Working payment/subscription system
• Production deployment across all platforms
• Complete source code ownership
• Deployment documentation

How 2-Week Development is Possible

You might be skeptical. If agencies with large teams need 3-4 months, how can we deliver in 2 weeks?

The answer isn't cutting corners—it's strategic technology choices and modern development practices.

1. Cross-Platform Development Strategy

Traditional approach:

• Write iOS app in Swift (4-6 weeks)
• Write Android app in Kotlin (4-6 weeks)
• Write web app in React (4-6 weeks)
• Three separate codebases to maintain

MVP Sprint approach:

• Write once in modern web technologies (Next.js/React)
• Deploy to web instantly
• Use Capacitor or Expo to package as native iOS/Android apps
• Single codebase, three platforms

We choose between Capacitor and Expo based on your project's specific needs:

Capacitor (Ionic):

• Best for: Web-first apps with occasional native features
• Access to web plugins and npm ecosystem
• Integrates seamlessly with any web framework
• Ideal when web version is primary experience

Expo (React Native):

• Best for: Mobile-first apps with rich native feel
• Extensive native module library
• Over-the-air updates built-in
• Ideal when mobile experience is primary

Both deliver genuine native apps with full device feature access (camera, geolocation, push notifications, biometrics, etc.). We assess your project during kickoff and recommend the best approach.

This eliminates 8-10 weeks of duplicate work while still delivering genuine native apps.

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2. Backend-as-a-Service Foundation

Traditional approach:

• Build authentication from scratch (1-2 weeks)
• Set up database with backups and security (1 week)
• Implement file storage (1 week)
• Configure real-time subscriptions (1 week)
• Security hardening and row-level policies (1 week)

MVP Sprint approach:

• Use Supabase for all of the above (1 day)
• Enterprise-grade PostgreSQL database
• Built-in authentication with social providers
• Row-level security policies
• File storage with CDN
• Real-time subscriptions included

Supabase provides infrastructure that would take weeks to build, all while maintaining production-quality security and performance.

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3. Production-Ready Component Libraries

Traditional approach:

• Design custom components (2-3 weeks)
• Implement buttons, forms, modals, etc. (2-3 weeks)
• Test across devices and browsers (1 week)
• Build dark mode support (1 week)
• Accessibility implementation (1 week)

MVP Sprint approach:

• Start with Shadcn/ui component library
• Production-ready components from day 1
• Accessible by default
• Customizable to match brand
• Focus on features, not reinventing buttons

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4. AI-Augmented Development

We use AI coding assistants (Claude, GitHub Copilot) as force multipliers:

• Real-time code review catching bugs early
• Boilerplate generation for repetitive code
• Best practice suggestions
• Security vulnerability detection
• Test generation

This is like having a senior developer doing instant code review, accelerating development without sacrificing quality.

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5. Proven Technology Stack

We don't experiment with bleeding-edge tech on client projects. The stack is battle-tested:

Frontend:

• Next.js 14 (React framework)
• TypeScript (type safety)
• Tailwind CSS (utility styling)
• Shadcn/ui (component library)

Backend:

• Supabase (PostgreSQL + Auth + Storage)
• Row-level security policies
• Database triggers and functions

Mobile:

• Capacitor (cross-platform native runtime)
• Native iOS and Android builds
• Full device feature access

Payments:

• RevenueCat (mobile subscriptions)
• Stripe (web payments)
• Webhook handling

Hosting:

• Vercel (web + serverless functions)
• Cloudflare (CDN)
• Automated deployments

This stack powers thousands of production applications. We know its capabilities, limitations, and optimal patterns.

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6. Focused Scope Definition

The MVP Sprint deliberately focuses on core user workflows rather than peripheral features. Before starting, we work with you to identify:

Must Have: Features users absolutely need to get valueShould Have: Features that enhance the experience but aren't criticalCould Have: Nice-to-haves that can wait for V2

The 2-week sprint includes only "Must Have" features. Everything else becomes a backlog for future development.

This isn't cutting corners—it's ruthless prioritization. Most MVPs overload with features users don't actually need, delaying time-to-market unnecessarily.

What We Don't Compromise

Despite the speed, we never sacrifice:

Security

Every application includes:

• Row-level security policies (data isolation)
• SQL injection prevention
• XSS protection
• CSRF tokens
• Secure authentication flows
• HTTPS everywhere
• Environment variable protection
• Input validation and sanitization

Scalability

The technology stack handles growth:

• PostgreSQL scales to millions of rows
• Vercel edge network handles traffic spikes
• Database indexing for fast queries
• Efficient caching strategies
• CDN for static assets

You won't need to rebuild when you get users.

Code Quality

We deliver maintainable code:

• TypeScript for type safety
• Clear file organisation
• Comments on complex logic
• Consistent coding standards
• Modular components
• Separation of concerns

Any competent developer can work with the codebase.

User Experience

The apps feel professional:

• Mobile-first responsive design
• Loading states and skeleton screens
• Error messages that actually help
• Optimistic UI updates
• Proper touch targets (44px minimum)
• Smooth animations and transitions

Who Should Consider an MVP Sprint

Ideal Candidates

Week 1 Sprint (£12.5K) - Best For:

Pre-Seed ValidationYou have an idea and some savings but haven't raised funding yet. You need to validate the core concept before investing more. Week 1 gives you a working web app to test with early users and show investors.

Example scenario: Solo founder with £20K personal investment wants to validate before quitting day job or raising seed funding.

Desktop/Web-First ProductsYour product doesn't necessarily need mobile apps to start. Many B2B SaaS tools, internal tools, and web platforms work perfectly as web-only initially.

Example scenario: B2B dashboard tool for data teams who primarily work on laptops. Mobile can come later based on demand.

Rapid Concept TestingYou want to test an idea fast without full commitment. Build the core, test with 50-100 users, then decide whether to add mobile apps and monetization.

Example scenario: Testing marketplace concept with sellers before building full buyer experience.

Budget-Conscious StartupsYou have limited runway and need to be capital-efficient. Start with Week 1, generate revenue or validate, then invest Week 2 proceeds into completing the platform.

Example scenario: Bootstrap founder with £30K budget needs to preserve capital for 6-month runway.

Full 2-Week Sprint (£25K) - Best For:

Funded Startups Ready to LaunchYou've raised £100K-500K and need to launch across all platforms simultaneously. You want native mobile apps from day one to compete seriously.

Example scenario: Seed-funded startup targeting consumers who expect native mobile experiences.

Mobile-First ProductsYour product's value proposition centers on mobile usage—location services, camera functionality, push notifications, or on-the-go workflows.

Example scenario: Field service app for tradespeople who work from their phones all day.

Revenue-Generating SaaS You need working subscriptions and monetization from launch. RevenueCat integration for mobile subscriptions plus Stripe for web payments requires Week 2.

Example scenario: Productivity SaaS charging £14.99/month with 7-day free trial across all platforms.

Competitive Markets Requiring PresenceYour market has established competitors with mobile apps. To compete credibly, you need parity across platforms immediately.

Example scenario: Entering crowded CRM market where users expect iOS, Android, and web access.

Corporate Innovation Teams

Large companies testing new product concepts need fast validation without massive commitment. A 2-week sprint lets you test internally, present to stakeholders, and build a business case—all before requesting significant budget.

Example scenario: Your company wants to explore a new market or customer segment. The innovation team needs a working prototype to demonstrate viability to decision-makers.

Second-Time Founders

You've built startups before and understand that perfect is the enemy of shipped. You know an MVP in market beats a feature-complete product on a roadmap.

Example scenario: You sold your last company and have a new idea. You want to validate product-market fit quickly before assembling a full team.

Service-to-Product Transitions

You run an agency or service business and want to productize your expertise into SaaS. You need something to start selling immediately while continuing to serve existing clients.

Example scenario: You've built the same solution for 5 different clients. Instead of continuing custom development, you want to create a product version.

Technical Co-Founders Seeking Speed

You could build it yourself, but it would take 6+ months alongside your day job. The opportunity cost of 6 months justifies investing £25K to launch faster.

Example scenario: You're a capable developer but employed full-time. You want to validate your side project without quitting your job or spending a year of nights and weekends.

When to Choose Traditional Development

An MVP Sprint isn't always the right choice:

Regulated Industries with Complex Compliance

Healthcare (HIPAA), finance (PCI-DSS), legal services often require extensive documentation, certification, and compliance work that can't be rushed through a 2-week sprint.

Better approach: Start with compliance assessment, then potentially use MVP Sprint for a demo version while pursuing certification.

Complex Enterprise Integration Requirements

If your product must integrate with SAP, Salesforce, Oracle, or other enterprise systems before launch, integration work alone may exceed 2 weeks.

Better approach: Build standalone MVP first, add enterprise integrations as Phase 2 based on customer demand.

Highly Specialized Technology

Building VR applications, complex 3D rendering, game development, blockchain products, or custom hardware integrations requires specialized expertise beyond the MVP Sprint scope.

Better approach: Traditional development with specialists, or MVP Sprint for the management/dashboard layer while outsourcing specialized components.

Products Requiring Network Effects

Social networks, marketplaces, and platforms that need critical mass to provide value are challenging as MVPs. The core functionality exists, but the value proposition doesn't work until you have users.

Better approach: Consider starting with a concierge MVP (manual backend) or single-sided marketplace before building the full platform.

The Investment Breakdown

Flexible Sprint Options

Week 1 Only: £12,500

What's included:

• 1 week of development time
• Web application (responsive, production-quality)
• Database with security policies
• Authentication system
• Core feature implementation
• Local/staging deployment
• Complete source code
• 1 week email support

Best for:

• Proof of concept validation
• Pre-seed founders testing ideas
• Budget-conscious startups
• Projects not needing mobile apps initially
• Teams wanting to validate before full investment

Week 1 + Week 2: £25,000 (Full Sprint)

What's included:

• Everything in Week 1, plus:
• Native iOS app (submitted to App Store)
• Native Android app (submitted to Play Store)
• Production web deployment
• Working subscription system (RevenueCat + Stripe)
• App Store Connect + Play Console setup
• Production hosting configured
• 2 weeks email support

Best for:

• Startups ready to launch publicly
• Products requiring mobile apps
• SaaS with subscription revenue model
• Teams with development budget
• Going to market fast across all platforms

What you provide:

• Clear feature requirements
• Content (copy, images if needed)
• Decision availability (respond within 24hrs)
• App Store and Google Play accounts
• Domain name (if custom domain needed)

Optional Add-Ons

Professional Branding: +£5,000

• Logo design
• Colour palette and typography
• App icons and marketing assets
• Brand guidelines document
• Social media assets

Marketing Website: +£3,000

• Landing page design and development
• SEO optimization
• Lead capture forms
• Hosting setup
• CMS for easy updates

Advanced Features: Varies

• AI integration (GPT-4, image generation)
• Video processing
• Complex calculations or algorithms
• Third-party API integrations
• Advanced analytics

Payment Structure

Option 1: Upfront Payment

• Pay £25,000 before sprint starts
• We begin development immediately
• Fastest timeline

Option 2: Split Payment

• £12,500 upfront (reserves your spot)
• £12,500 on completion (Day 14)
• Standard timeline

Option 3: Week-by-Week

• £12,500 after Week 1 (working app)
• £12,500 after Week 2 (deployed + app stores)
• Flexibility to adjust scope

Return on Investment

Compare both sprint options to traditional development:

Traditional Development:

• Investment: £80,000 - £120,000
• Timeline: 12-16 weeks
• Break-even customers: 445-667 (at £14.99/month)
• Time to first revenue: 3-4 months
• Platforms: All three, eventually

MVP Sprint - Week 1 Only:

• Investment: £12,500
• Timeline: 1 week
• Break-even customers: 69 (at £14.99/month)
• Time to validation: 1 week
• Platforms: Web (mobile later if validated)

MVP Sprint - Full 2 Weeks:

• Investment: £25,000
• Timeline: 2 weeks
• Break-even customers: 139 (at £14.99/month)
• Time to first revenue: 2 weeks
• Platforms: iOS, Android, Web

Savings (Week 1 vs Traditional):

• £67,500 - £107,500 less expensive
• 11-15 weeks faster
• 6-10× faster break-even
• Can test before committing to mobile

Savings (Full Sprint vs Traditional):

• £55,000 - £95,000 less expensive
• 10-14 weeks faster
• 3-4× faster break-even
• All platforms from day one

Add-On Packages

While the MVP Sprint delivers a complete, working application, many founders need additional support for a successful public launch. We offer flexible add-on packages that can be bundled with your sprint or added later.

Launch Essentials

Branding Package - £5,000Logo design (primary + variations), brand colour palette, typography system, brand guidelines document (PDF), and social media profile images. Perfect if you're starting from scratch or need a professional refresh.

Marketing Website - £5,000Complete homepage, privacy policy, terms of service, account deletion page (required for App Store), and contact page—all designed, developed in Webflow, and copywritten. Includes basic SEO setup and mobile responsive design.

• Managed Hosting: £25/month (includes Webflow hosting + domain + SSL)
• Export to Client: One-time handoff for self-hosting
• Add Blog/CMS: +£1,500 (blog structure, 3 post templates, author profiles, client training)

App Store Assets - £3,000Screenshots for iOS and Android (all required sizes), app icon variants for all platforms, optimized app descriptions, keyword research, preview video (screen recording with captions), and App Store Connect + Play Console setup assistance. Complete app store optimization.

Social Media Setup - £1,200Account creation across major platforms, profile and cover images designed, bio copy written and optimized, 10 initial posts drafted, and scheduling tool setup.

Growth Packages

Email Marketing Setup - £2,500Welcome sequence (3-5 emails), transactional templates, ESP setup (Mailchimp/ConvertKit), lead magnet creation, and basic automation flows.

Analytics & Tracking - £1,500Complete PostHog setup and implementation, event tracking, user funnels, feature flags, session recording, custom dashboards, and weekly report template.

Content Starter Pack - £3,000Three blog posts (1,500+ words each), one case study, 10 social posts, email announcement copy, press release template, and Product Hunt launch copy.

AI Video Content Package - £2,00010 AI-generated UGC-style videos (15-30 seconds each) optimized for TikTok, Instagram Reels, and YouTube Shorts. Includes 3 different AI avatars/styles, scripting, captions, music, and ready-to-post versions.

Bundled Launch Packages

Launch Ready Bundle - £10,000Branding + App Store Assets + Social Media Setup(Simplified round-number pricing)

Go-To-Market Bundle - £16,500 (save £3,200)Everything in Launch Ready + Marketing Website + Email Marketing + Content Starter Pack

• Add Blog/CMS: +£1,200 (save £300 vs standalone)

Premium Launch Bundle - £22,000 (save £1,200)Complete Go-To-Market + AI Video Content + Analytics & Tracking

• Add Blog/CMS: +£1,200 (save £300 vs standalone)

Ongoing Development Support

Need continued development after your sprint? We offer flexible ongoing support:

On-Demand: £200/hourNo commitment. Pay only for hours used. Perfect for occasional updates, bug fixes, and small features.

Monthly Retainers:

• Starter: 10 hours/month - £1,600 (£160/hour effective rate)
• Growth: 20 hours/month - £3,000 (£150/hour effective rate)
• Scale: 40 hours/month - £5,600 (£140/hour effective rate)

Retainers include priority scheduling, faster response times, rollover hours (with limits), and better planning alignment. Save 20-30% vs hourly rates.

Learn more: We're publishing a complete guide to MVP add-ons and ongoing support—contact us for details on any package.

The MVP Sprint Process

Phase 1: Pre-Sprint Preparation (Before Week 1)

Discovery Call (30 minutes, free)

We discuss:

• Your product concept and target users
• Core features absolutely required for launch
• Features that can wait for V2
• Technical requirements or constraints
• Timeline expectations and urgency

This call determines if MVP Sprint is right for your project.

Scope Definition

If we're a good fit, we create a detailed scope document:

• Features included in the 2-week sprint
• Features explicitly out of scope (for Phase 2)
• Technology stack and architecture decisions
• Deliverables and acceptance criteria
• Pricing breakdown and payment schedule

You review, request modifications, and approve before we start.

Design Input (Optional)

If you have existing designs, wireframes, or brand guidelines, share them. If not, we'll design as we build using best practices and a professional component library.

Phase 2: Week 1 Development

Daily Updates

You receive end-of-day updates showing:

• Features completed that day
• In-progress work
• Any blockers or decisions needed
• Preview links to see progress

Mid-Week Check-in (Day 3-4)

Brief video call to:

• Demo completed features
• Gather feedback on UX decisions
• Clarify any ambiguous requirements
• Adjust approach if needed

End-of-Week Demo (Day 5)

Comprehensive walkthrough:

• All core features functional
• You test the application
• Note any must-fix issues
• Confirm Week 2 priorities

Phase 3: Week 2 Production & Deployment

Mobile Testing (Day 6-7)

You receive TestFlight (iOS) and internal testing (Android) builds:

• Test on your actual devices
• Verify core workflows work properly
• Report any mobile-specific issues

Payment Testing (Day 8-9)

If including monetization:

• Test subscription purchase flows
• Verify free trial mechanics
• Test cancellation and renewal
• Confirm receipt handling

Pre-Launch Review (Day 10)

Final check before launch:

• All features working correctly
• Mobile apps ready for submission
• Payment flows tested
• Analytics configured
• Documentation reviewed

Launch Day (Day 10)

• Web app live at your domain
• iOS app submitted to TestFlight/App Store
• Android app submitted to Play Store
• Handover documentation provided
• Source code repository transferred
• 2-week email support begins

Phase 4: Post-Sprint (After Week 2)

Email Support (2 weeks included)

We're available for:

• Technical questions about the codebase
• Deployment troubleshooting
• Minor bug fixes
• Configuration guidance

App Store Review

• iOS review: Typically 24-48 hours
• Android review: Typically same-day
• We assist with any rejection issues

Future Development (Optional)

Many clients continue working with us:

• 5-20 hours/month for ongoing features
• Hourly rate: £150/hour
• Or build Phase 2 features in sprints

Self-Development

You're free to:

• Hire in-house developers
• Contract with other agencies
• Develop internally

You own all code and documentation.

Technology Deep Dive

Why Next.js?

Next.js has become the industry standard for modern web applications:

Server-Side Rendering: Fast initial page loads improve SEO and user experience.

API Routes: Backend and frontend in one repository simplifies development and deployment.

Static Generation: Pre-rendered pages serve instantly from CDN edges worldwide.

TypeScript Integration: Built-in type checking prevents bugs during development.

Vercel Deployment: One-click deployments with automatic HTTPS and global CDN.

Next.js powers applications for Airbnb, TikTok, Twitch, Nike, and thousands of startups.

Why Supabase?

Supabase is open-source Firebase alternative with significant advantages:

Real PostgreSQL: Not a proprietary database. Migrate anywhere if needed.

Row-Level Security: Database-level security policies protect data automatically.

Realtime Subscriptions: Built-in WebSocket support for collaborative features.

Storage with CDN: File uploads and hosting with global CDN distribution.

Database Functions: Write complex business logic directly in the database.

Open Source: No vendor lock-in. Self-host if you outgrow managed hosting.

Why Capacitor or Expo?

We use both technologies depending on project requirements:

Capacitor (by Ionic)

Capacitor transforms web apps into native mobile apps while maintaining web-first philosophy:

Web Technologies: Use skills you already have—no need to learn Swift or Kotlin.

True Native Apps: Access camera, GPS, push notifications, biometrics—all native device features.

Progressive Web App: Same codebase works as installable web app too.

Plugin Ecosystem: Hundreds of plugins for native functionality.

Maintained by Ionic: Battle-tested by companies like Burger King, Southwest Airlines, and T-Mobile.

Best for: Products where web is the primary platform, occasional native features needed, existing web development teams.

Expo (React Native framework)

Expo provides a complete development environment for React Native with additional benefits:

Native Feel: Apps feel truly native because they use native components.

Rich Module Library: Extensive collection of pre-built native modules.

Over-the-Air Updates: Push updates without app store review (within limits).

Development Speed: Fast refresh, easier debugging, streamlined workflow.

EAS Build & Submit: Simplified build and deployment process.

Best for: Mobile-first products, apps requiring rich native interactions, teams familiar with React Native, products needing frequent updates.

How we choose:

During the sprint kickoff, we assess:

• Is your product web-first or mobile-first?
• What native features do you need?
• What's your team's technical background?
• What's your post-launch update strategy?

Then we recommend the best approach for your specific project. Both deliver production-quality native apps—we just pick the right tool for the job.

Why TypeScript?

TypeScript prevents entire categories of bugs:

Compile-Time Errors: Catch bugs during development, not in production.

Autocomplete: IDEs suggest properties and methods, accelerating development.

Refactoring Safety: Change code confidently—TypeScript catches broken references.

Documentation: Types serve as inline documentation for other developers.

Industry Standard: 78% of npm packages now include TypeScript definitions.

Common Questions

Should I start with Week 1 or go straight to the full 2-week sprint?

Start with Week 1 if:

• You're pre-funding and budget-conscious
• You want to validate core concept before full commitment
• Your product works well as web-only initially
• You're testing multiple ideas and need to move fast
• You want to test with users before investing in mobile

Go straight to 2 weeks if:

• You've raised funding and have development budget
• Your product requires mobile apps to provide value
• You need monetization working from day one
• You're in a competitive market requiring full platform presence
• You've already validated the concept and are ready to launch

Pro tip: Most bootstrap founders start with Week 1, validate with 50-100 early users, then come back for Week 2 once they've proven demand. Funded startups typically go straight to the full 2-week sprint.

Can you really build quality products in 2 weeks?

Yes, but with clear scope boundaries. We build core functionality that validates your concept and serves initial users. Advanced features, complex integrations, and polish come in subsequent iterations.

The 2-week constraint forces ruthless prioritization, which often results in better products—you only build what users actually need.

What if I need changes during development?

Small adjustments are expected and fine. If you realise a workflow doesn't make sense, we adapt.

Major scope changes (adding entirely new features like "now we need a marketplace too") extend the timeline. We'll be transparent about what's feasible within 2 weeks.

What happens if you don't finish in 2 weeks?

We commit to delivering what's in the agreed scope. In rare cases where technical obstacles arise (third-party API doesn't work as documented, platform restriction we didn't anticipate), we:

1. Communicate the issue immediately
2. Propose alternative approaches
3. Extend at no additional cost if needed

This happens very rarely because we use proven technology and architectures.

Do I own the code?

Completely. You receive:

• Full source code repository
• Database access credentials
• Deployment configurations
• All documentation
• Admin access to all services

It's 100% yours to maintain, modify, or hand to any development team.

Can you add [specific feature]?

Maybe! The scope definition phase determines what fits in 2 weeks. Common additions:

Usually Feasible:

• User roles and permissions
• Email notifications
• File uploads
• Search and filtering
• Basic admin dashboard
• Social authentication
• PDF generation
• CSV exports

Might Need Phase 2:

• AI integration (GPT-4, image generation)
• Complex calculations or algorithms
• Third-party API integrations (varies)
• Video processing
• Real-time collaboration
• Advanced analytics dashboards

What if my app needs to scale?

The architecture supports significant scale:

• PostgreSQL handles millions of rows efficiently
• Vercel scales automatically with traffic
• Database indexing prevents slow queries
• CDN serves static assets globally
• Caching reduces database load

Clients have scaled to thousands of users without architectural changes. If you reach hundreds of thousands of users, you'll likely want dedicated infrastructure—but that's a good problem to have.

Can I see examples?

Due to client confidentiality, we can't share all projects publicly. However, we can:

• Share sanitized code samples
• Walk through the technology stack
• Provide references from past clients
• Demo similar applications we've built

Contact us for specific examples relevant to your industry.

What if I already have designs?

Perfect! We'll implement your designs. We need:

• Figma files
• Design specifications (colours, fonts, spacing)
• Brand assets (logos, icons)
• Any interaction notes

Good designs can actually accelerate development.

What if I don't have designs?

No problem. We use professional component libraries (Shadcn/ui) that look polished out of the box. We focus on usability and clarity over visual fireworks.

If you want custom branding, consider the +£5K branding add-on.

Can you integrate with [service]?

Depends on the service:

Usually straightforward:

• Stripe (payments)
• SendGrid/Postmark (email)
• Twilio (SMS)
• AWS S3 (storage)
• Google Analytics
• Social authentication providers

Requires research:

• Industry-specific APIs
• Legacy system integrations
• Proprietary protocols
• APIs without documentation

We'll assess feasibility during scope definition.

What about ongoing maintenance?

After your sprint, you have options:

Option 1: Self-Maintain

• You own all code
• Hire developers or maintain internally
• No ongoing commitment to us

Option 2: On-Demand Support

• £200/hour as needed
• No commitment required
• Pay only for actual work
• 2-week typical turnaround

Option 3: Monthly Retainer

• Starter: 10 hours/month - £1,600 (saves 20%)
• Growth: 20 hours/month - £3,000 (saves 25%)
• Scale: 40 hours/month - £5,600 (saves 30%)
• Priority scheduling and faster response times
• Perfect for ongoing feature development

Most clients start with Option 1 or 2, then move to retainers once they're growing and adding features regularly.

What add-on packages do you offer?

We offer several add-on packages to support your launch:

Launch essentials:

• Branding Package (£5K) - Logo, colours, typography, brand guidelines, social assets
• Marketing Website (£5K) - Homepage, legal pages, Webflow build, copy included
  • Add Blog/CMS: +£1.5K
  • Managed hosting: £25/month
• App Store Assets (£3K) - Screenshots, descriptions, app icons, preview video
• Social Media Setup (£1.2K) - Account creation, profile design, initial posts

Growth packages:

• Email Marketing Setup (£2.5K)
• Analytics & Tracking (£1.5K) - PostHog implementation
• Content Starter Pack (£3K)
• AI Video Content Package (£2K) - 10 UGC-style videos

Bundled options:

• Launch Ready Bundle (£10K)
• Go-To-Market Bundle (£16.5K) - Save £3.2K
• Premium Launch Bundle (£22K) - Save £1.2K

These can be added to your sprint or purchased separately. See the "Add-On Packages" section above for full details.

Will my app work offline?

Basic offline capability comes standard (Progressive Web App functionality). Advanced offline features (full offline mode with sync) typically need Phase 2 development.

Can I pivot after the sprint?

Absolutely. You own the code and can modify however you want. The MVP Sprint helps you learn fast so you can pivot confidently if needed.

What's not included?

The MVP Sprint doesn't include:

• Ongoing hosting costs (typically £30-100/month)
• App Store fees (£99/year iOS, £25 one-time Android)
• Domain name registration
• Email sending service (if high volume)
• Third-party API costs
• Branding and logo design (available as £5K add-on)
• Marketing website (available as £5K add-on)
• App Store screenshots and assets (available as £3K add-on)
• Content creation or copywriting (see Content Starter Pack £3K)
• Marketing or customer acquisition

Many of these items are available as add-on packages—see the "Add-On Packages" section above for options.

We can recommend providers for all of these.

Success Metrics

Technical Metrics

What we track during development:

Performance:

• Page load time: <2 seconds
• Time to interactive: <3 seconds
• Lighthouse score: 85+
• Core Web Vitals: All green

Quality:

• TypeScript coverage: 100%
• Zero console errors
• Responsive across devices
• Accessible (WCAG AA)

Security:

• All tables have RLS policies
• No SQL injection vulnerabilities
• XSS protection implemented
• HTTPS everywhere

Business Metrics

What you should track post-launch:

Week 1:

• Successfully deployed to all platforms
• First 10 users can complete core workflows
• No critical bugs blocking usage
• Analytics tracking user behaviour

Month 1:

• 50-100 beta users
• Core conversion funnel identified
• Top 3 feature requests documented
• Baseline retention metrics

Month 3:

• Product-market fit signals emerging
• Paying customers (if monetized)
• Clear understanding of value proposition
• Roadmap for next features

Real Talk: What an MVP Sprint Can't Do

We believe in transparency about limitations:

It Won't Guarantee Success

90% of startups fail regardless of development approach. A fast, affordable MVP improves odds by letting you test quickly and preserve capital, but it doesn't guarantee product-market fit.

It Won't Replace Market Research

We build what you specify. We don't validate whether people actually want your product—that's your job through customer development interviews and market research.

It Won't Build a Billion-Dollar Company

Companies like Uber, Airbnb, and Slack started with simple MVPs then iterated for years. Your first version won't be your final version—and that's the point.

It Won't Handle Every Edge Case

The sprint focuses on happy paths—core user workflows that work correctly. Edge cases, unusual scenarios, and "what if someone does X" situations get addressed in subsequent iterations based on actual usage patterns.

It Won't Replace a Technical Co-Founder

Long-term, successful technical products need ongoing development capability. An MVP Sprint gives you a head start, but you'll eventually need:

• Someone technical on the founding team, OR
• Ongoing development relationship, OR
• In-house development team

Getting Started

Step 1: Book Discovery Call

30-minute conversation (free) to discuss:

• Your product concept
• Target users and their pain points
• Core features needed for validation
• Technical requirements
• Timeline and urgency

Book now: Schedule Call

Step 2: Receive Proposal

Within 24-48 hours:

• Detailed scope document
• Technology recommendations
• Timeline with milestones
• Pricing breakdown
• Next steps

Step 3: Kickoff

Once approved:

• Contract signed
• Initial payment processed
• Sprint start date scheduled
• Pre-sprint questionnaire completed

Step 4: Sprint Begins

Week 1 Day 1:

• Development environment setup
• Daily updates begin
• You have preview access immediately

Step 5: Launch (Day 14)

Two weeks later:

• Production web application live
• Mobile apps in app stores
• Source code transferred
• Documentation provided

Key Takeaways

• Flexible Options: Start with Week 1 (£12.5K) or complete 2-week sprint (£25K)
• Speed: 1-2 weeks vs 12-16 weeks traditional development
• Cost: £12.5K-£25K vs £80-120K traditional agencies
• Week 1: Working web app, perfect for validation
• Week 2: Adds mobile apps, app stores, monetization
• Platforms: Web only (Week 1) or iOS + Android + Web (Week 2)
• Ownership: Complete source code, yours to keep
• Proven Stack: Battle-tested technologies, not experiments
• Focus: Core features only, ruthless prioritization
• Flexibility: Stop after Week 1 or continue with Week 2 later

The startup landscape has changed. The tools that used to cost millions are now available for thousands. The teams that took months can now deliver in weeks.

The question isn't whether fast, affordable MVP development is possible—it demonstrably is. The question is whether you'll use this advantage to out-execute your competition.

Ready to build your MVP in 1 week?

Book a free discovery call to discuss your project:
Schedule Call or email hello@precode.co

No prep required. No pressure. Just an honest conversation about whether the MVP Sprint is right for your idea.

The Precode MVP Sprint has helped dozens of founders validate ideas and launch products faster than traditional development. While we can't share all projects publicly, we're happy to provide references and discuss similar applications we've built in your industry.

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About Precode

Precode helps ambitious product teams create better products faster. Our 5-Day UX Sprints deliver pixel-perfect designs and interactive prototypes. Our MVP Sprints build production-ready applications in 1-2 weeks with flexible options. We work with startups, scale-ups, and innovation teams at global brands.

Contact: hello@precode.co
Services: 5-Day UX Sprint, MVP Development Sprint (1-2 weeks), Product Strategy, Add-On Packages

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